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	<title>"Writing to Make a Difference" Blog</title>
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	<link>http://dalyam.wordpress.com</link>
	<description>Are you a writer for a socially responsible organization? Check out this new book!</description>
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		<title>"Writing to Make a Difference" Blog</title>
		<link>http://dalyam.wordpress.com</link>
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			<item>
		<title>spring workshop, free articles, free book sample chapter</title>
		<link>http://dalyam.wordpress.com/2009/02/27/spring-workshops-free-articles-free-book-sample-chapter/</link>
		<comments>http://dalyam.wordpress.com/2009/02/27/spring-workshops-free-articles-free-book-sample-chapter/#comments</comments>
		<pubDate>Fri, 27 Feb 2009 23:45:13 +0000</pubDate>
		<dc:creator>dalyam</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[Published articles]]></category>

		<guid isPermaLink="false">http://dalyam.wordpress.com/?p=123</guid>
		<description><![CDATA[Hi everyone:
Check out this upcoming writing workshop:
April 15-May 13: Get Your Voice Heard &#38; Make a Difference: How to Speak and Write with Confidence (joint workshop!)
and new articles:

&#8220;Strategic Nonprofit Writing: The Essentials&#8221; (in the Center for Volunteer &#38; Nonprofit Management Leadership of Marin&#8217;s Leadership Journal &#8211; p.7)
&#8220;Efficiency Tips for Resume/Cover Letter Packages&#8221; (at OpportunityKnocks.org)
You can [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=dalyam.wordpress.com&blog=3236873&post=123&subd=dalyam&ref=&feed=1" />]]></description>
			<content:encoded><![CDATA[<div class='snap_preview'><br /><p>Hi everyone:</p>
<p>Check out this upcoming writing workshop:</p>
<p><strong>April 15-May 13: </strong><a href="http://www.dfmassachi.net/workshop0409.html">Get Your Voice Heard &amp; Make a Difference: How to Speak and Write with Confidence</a> (joint workshop!)</p>
<p>and new articles:<a href="http://www.cvnl.org/documents/LJ2009/Feburary%20-%20March%202009.pdf"><br />
</a></p>
<p><strong><a href="http://www.cvnl.org/documents/LJ2009/Feburary%20-%20March%202009.pdf">&#8220;Strategic Nonprofit Writing: The Essentials&#8221;</a> </strong>(in the Center for Volunteer &amp; Nonprofit Management Leadership of Marin&#8217;s Leadership Journal &#8211; p.7)</p>
<p><a href="http://content.opportunityknocks.org/2009/01/20/012009-efficiency-tips-for-resumecover-letter-packages/"><strong>&#8220;Efficiency Tips for Resume/Cover Letter Packages&#8221;</strong></a> (at OpportunityKnocks.org)</p>
<p>You can also see the <strong>Table of Contents</strong> and a <a href="http://www.dfmassachi.net/sample_chapter_4.pdf" target="_self"> <strong>SAMPLE CHAPTER </strong></a>of <em><strong>Writing to Make a Difference: 25 Powerful Techniques to Boost Your Community Impact.</strong></em> For more info about this forthcoming book&#8211;available NOW at a discount&#8211; just go <a href="http://www.dfmassachi.net/wmd.html"><strong>HERE</strong></a>.</p>
<p><strong>PS:</strong> The book is now in production and is on track for release this spring.</p>
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			<media:title type="html">dalyam</media:title>
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	</item>
		<item>
		<title>New online article published and December e-newsletter released</title>
		<link>http://dalyam.wordpress.com/2008/12/10/new-online-article-published-and-dec-e-newsletter-released/</link>
		<comments>http://dalyam.wordpress.com/2008/12/10/new-online-article-published-and-dec-e-newsletter-released/#comments</comments>
		<pubDate>Wed, 10 Dec 2008 21:17:49 +0000</pubDate>
		<dc:creator>dalyam</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[Published articles]]></category>
		<category><![CDATA[editing]]></category>
		<category><![CDATA[fundraising]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[nonprofits]]></category>
		<category><![CDATA[writing]]></category>

		<guid isPermaLink="false">http://dalyam.wordpress.com/?p=97</guid>
		<description><![CDATA[I just had a new online article published:
Transitioning Into a Nonprofit Job: Tweak Your Resume and Cover Letter to Fit &#8211; Part 3 (the final installment in a three-part series at OpportunityKnocks.org)
AND&#8230;
The December 2008 issue of my e-newsletter is now online. Check it out for writing tips, online resources, and much more.
&#8211;Dalya

    [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=dalyam.wordpress.com&blog=3236873&post=97&subd=dalyam&ref=&feed=1" />]]></description>
			<content:encoded><![CDATA[<div class='snap_preview'><br /><p>I just had a new online article published:</p>
<p><a href="http://content.opportunityknocks.org/ok-insight/the-writers-block/" target="_self">Transitioning Into a Nonprofit Job: Tweak Your Resume and Cover Letter to Fit &#8211; Part 3</a> (the final installment in a three-part series at OpportunityKnocks.org)</p>
<p>AND&#8230;</p>
<p>The <a href="http://www.dfmassachi.net/WCS_enews_1208.pdf" target="_self">December 2008 issue of my e-newsletter</a> is now online. Check it out for writing tips, online resources, and much more.</p>
<p><span>&#8211;Dalya</span><strong><span><em><br />
</em></span></strong></p>
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			<media:title type="html">dalyam</media:title>
		</media:content>
	</item>
		<item>
		<title>New article just published: &#8220;Strategic Nonprofit Writing: the Essentials&#8221;</title>
		<link>http://dalyam.wordpress.com/2008/11/17/new-article-just-published-strategic-nonprofit-writing-the-essentials/</link>
		<comments>http://dalyam.wordpress.com/2008/11/17/new-article-just-published-strategic-nonprofit-writing-the-essentials/#comments</comments>
		<pubDate>Mon, 17 Nov 2008 21:04:11 +0000</pubDate>
		<dc:creator>dalyam</dc:creator>
				<category><![CDATA[Published articles]]></category>
		<category><![CDATA[fundraising]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[nonprofits]]></category>
		<category><![CDATA[writing]]></category>

		<guid isPermaLink="false">http://dalyam.wordpress.com/?p=92</guid>
		<description><![CDATA[Interested in what I call the ABC&#8217;s of Copywriting? These are the 3 principles underlying the 25 techniques that I cover in my book. To learn about them, check out this new article just published by The Axelson Review in Chicago: &#8220;Strategic Nonprofit Writing: the Essentials.&#8221;
&#8211;Dalya
       <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=dalyam.wordpress.com&blog=3236873&post=92&subd=dalyam&ref=&feed=1" />]]></description>
			<content:encoded><![CDATA[<div class='snap_preview'><br /><p>Interested in what I call the ABC&#8217;s of Copywriting? These are the 3 principles underlying the 25 techniques that I cover in my book. To learn about them, check out this new article just published by The Axelson Review in Chicago: &#8220;<a href="http://www.dfmassachi.net/AxelsonReview-Fall08.pdf" target="_blank">Strategic Nonprofit Writing: the Essentials</a>.&#8221;</p>
<p>&#8211;Dalya</p>
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			<media:title type="html">dalyam</media:title>
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		<title>Order &#8220;Writing to Make a Difference&#8221; now and get 15% off: pre-publication special</title>
		<link>http://dalyam.wordpress.com/2008/10/23/order-writing-to-make-a-difference-now-and-get-15-off-pre-publication-special/</link>
		<comments>http://dalyam.wordpress.com/2008/10/23/order-writing-to-make-a-difference-now-and-get-15-off-pre-publication-special/#comments</comments>
		<pubDate>Fri, 24 Oct 2008 02:04:27 +0000</pubDate>
		<dc:creator>dalyam</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[drafting]]></category>
		<category><![CDATA[editing]]></category>
		<category><![CDATA[fundraising]]></category>
		<category><![CDATA[green business]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[nonprofits]]></category>
		<category><![CDATA[writing]]></category>

		<guid isPermaLink="false">http://dalyam.wordpress.com/?p=87</guid>
		<description><![CDATA[
From now until December 31, 2008 you can order your copy of &#8220;Writing to Make a Difference: 25 Powerful Techniques to Boost Your Community Impact&#8221; and get a 15% discount.

The regular cover price of the book is $29.95 but if you order it now &#8212; before its January 2009 release &#8212; you will get it [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=dalyam.wordpress.com&blog=3236873&post=87&subd=dalyam&ref=&feed=1" />]]></description>
			<content:encoded><![CDATA[<div class='snap_preview'><br /><p><!--[if gte mso 9]&gt;  Normal 0       MicrosoftInternetExplorer4  &lt;![endif]--><!--[if !mso]&gt;--></p>
<p class="MsoNormal">From now until December 31, 2008 you can order your copy of &#8220;<strong>Writing to Make a Difference: 25 Powerful Techniques to Boost Your Community Impact</strong>&#8221; and get a <strong><em>15% </em></strong>discount.</p>
<p class="MsoNormal">
<p class="MsoNormal">The regular cover price of the book is $29.95 but if you order it now &#8212; before its January 2009 release &#8212; you will get it for only<strong> $25.00. </strong>That&#8217;s just $1 for every technique I cover in the 300+ pages of this essential book (and you&#8217;ll find lot of extras in there too).</p>
<p class="MsoNormal">
<p class="MsoNormal">Want to take a look at the Table of Contents? Learn more about what you&#8217;ll find inside? Just go to <a href="http://www.dfmassachi.net/wmd.html" target="_blank">www.dfmassachi.net/wmd.html</a>.</p>
<p class="MsoNormal">Happy Writing!</p>
<p class="MsoNormal">
<p class="MsoNormal">-Dalya</p>
<p class="MsoNormal">
<p class="MsoNormal">PS: If you think your colleagues would also benefit from the book, you might want to consider placing an order for 10 or more to receive a special bulk discount.</p>
<p class="MsoNormal">
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			<media:title type="html">dalyam</media:title>
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		<item>
		<title>Join the conversation about my Opportunity Knocks columns: &#8220;Top Resume and Cover Letter Mistakes to Avoid&#8221;</title>
		<link>http://dalyam.wordpress.com/2008/06/24/join-the-active-conversation-about-my-opportunity-knocks-column/</link>
		<comments>http://dalyam.wordpress.com/2008/06/24/join-the-active-conversation-about-my-opportunity-knocks-column/#comments</comments>
		<pubDate>Tue, 24 Jun 2008 23:14:37 +0000</pubDate>
		<dc:creator>dalyam</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[cover letters]]></category>
		<category><![CDATA[resumes]]></category>

		<guid isPermaLink="false">http://dalyam.wordpress.com/?p=37</guid>
		<description><![CDATA[My latest column for OpportuityKnocks is entitled, &#8220;10 MORE Top Resume and Cover Letter Mistakes to Avoid.&#8221; It comes on the heels of an earlier column, &#8220;Top 10 Resume and Cover Letter Mistakes to Avoid.&#8220;
People from across the country are engaging in lively Question and Answer discussion about it! Here are a few sample questions [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=dalyam.wordpress.com&blog=3236873&post=37&subd=dalyam&ref=&feed=1" />]]></description>
			<content:encoded><![CDATA[<div class='snap_preview'><br /><p>My latest column for OpportuityKnocks is entitled, &#8220;<strong><a href="http://content.opportunityknocks.org/info~wb-10-more-resume-mistakes.php">10 MORE Top Resume and Cover Letter Mistakes to Avoid</a>.&#8221;</strong> It comes on the heels of an earlier column, &#8220;<strong><a href="http://content.opportunityknocks.org/info~wb-top-10-resume-mistakes.php">Top 10 Resume and Cover Letter Mistakes to Avoid</a>.</strong>&#8220;</p>
<p>People from across the country are engaging in lively Question and Answer discussion about it! Here are a few sample questions they are asking:</p>
<p><!--[if gte vml 1]&gt;                    &lt;![endif]--><!--[if !vml]--><img class="gravatar" style="float:right;margin:2px;padding:1px;" src="/DOCUME%7E1/DALYAM%7E1/LOCALS%7E1/Temp/msohtml1/01/clip_image001.gif" alt="Gravatar" width="1" height="1" /><!--[endif]--><strong>Dear Dalya,</strong></p>
<p>I&#8217;m a fan of your work and interested in any advice you may have for a young communications professional with an entrepreneurial spirit and a BA&#8230;</p>
<p>My greatest worry is that my enthusiasm for taking on new learning experiences and challenges could be perceived as a lack of focus. But since I&#8217;ve been successful in the roles I&#8217;ve undertaken, shouldn&#8217;t adaptability and the ability to excel at many things be considered an asset? And at what point does practical experience grant the same level of access as an advanced degree?<span class="byline"> </span></p>
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<p><!--[if gte vml 1]&gt;  &lt;![endif]--><!--[if !vml]--><img class="gravatar" style="float:right;margin:2px;padding:1px;" src="/DOCUME%7E1/DALYAM%7E1/LOCALS%7E1/Temp/msohtml1/01/clip_image001.gif" border="0" alt="Gravatar" width="1" height="1" /><!--[endif]--></p>
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<p>I just read your top 10 about cover letters and it is timely as I am about to send a few out. Your number one is no name and I agree with this looking terrible. I am wondering, however, in the case of position at foundation where the search is outsourced do I address the trustees in the salutation or the search firm appointee?</p>
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<hr size="2" /></div>
<div class="MsoNormal" style="text-align:center;">
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<p><img class="gravatar" style="float:right;margin:2px;padding:1px;" src="/DOCUME%7E1/DALYAM%7E1/LOCALS%7E1/Temp/msohtml1/01/clip_image001.gif" border="0" alt="Gravatar" width="1" height="1" />How do you recommend explaining a large gap in my resume &#8211; approximately 4 years while I was self-employed as a private tutor? I&#8217;m now back in the full-time job market.<br />
<span class="byline"> </span><!--[if gte vml 1]&gt;  &lt;![endif]--><!--[if !vml]--><!--[endif]--></p>
<div class="MsoNormal" style="text-align:center;">
<hr size="2" /></div>
<div class="MsoNormal" style="text-align:center;">
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<hr size="2" /><span class="byline"> </span></div>
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<hr size="2" /></div>
<p><img class="gravatar" style="float:right;margin:2px;padding:1px;" src="/DOCUME%7E1/DALYAM%7E1/LOCALS%7E1/Temp/msohtml1/01/clip_image001.gif" border="0" alt="Gravatar" width="1" height="1" />Speaking of gaps&#8230;I&#8217;ve been home with my 2 kids for a year (after relocating from another state). Now it&#8217;s time to get back into the job market, but am wondering if the fact that my last job ended in April &#8216;07 is preventing me from getting interviews (ie do folks think I&#8217;ve been looking for a job this whole time?). Do I address this briefly and positively in a cover letter, or wait until I&#8217;m asked in an interview what I&#8217;ve been doing since then? Is this &#8220;extended maternity leave&#8221; worrisome to potential employers? Thanks.</p>
<p><span class="byline"> </span></p>
<div class="MsoNormal" style="text-align:center;">
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<p><!--[if gte vml 1]&gt;  &lt;![endif]--><!--[if !vml]--><img class="gravatar" style="float:right;margin:2px;padding:1px;" src="/DOCUME%7E1/DALYAM%7E1/LOCALS%7E1/Temp/msohtml1/01/clip_image001.gif" border="0" alt="Gravatar" width="1" height="1" /><!--[endif]--></p>
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<p>You can see all of the questions and answers for each article right here:</p>
<p><strong><a href="http://content.opportunityknocks.org/info~wb-top-10-resume-mistakes.php">&#8220;Top 10&#8230;</a>&#8220;</strong> and <strong><a href="http://content.opportunityknocks.org/info~wb-10-more-resume-mistakes.php">&#8220;10 MORE Top&#8221;</a></strong> (scroll to the bottom of each page to see the comments)</p>
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		<title>See my presentation from the Nonprofit Congress 2008 in Washington, D.C.</title>
		<link>http://dalyam.wordpress.com/2008/06/06/see-my-presentation-at-the-nonprofit-congress-2008-in-washington-dc/</link>
		<comments>http://dalyam.wordpress.com/2008/06/06/see-my-presentation-at-the-nonprofit-congress-2008-in-washington-dc/#comments</comments>
		<pubDate>Fri, 06 Jun 2008 20:29:31 +0000</pubDate>
		<dc:creator>dalyam</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[marketing]]></category>

		<guid isPermaLink="false">http://dalyam.wordpress.com/?p=35</guid>
		<description><![CDATA[I just returned from the Nonprofit Congress 2008 in Washington, D.C., where I presented my workshop entitled: &#8220;&#8221;How               to Turn Your Strategic Plan into Marketing Materials That Get              [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=dalyam.wordpress.com&blog=3236873&post=35&subd=dalyam&ref=&feed=1" />]]></description>
			<content:encoded><![CDATA[<div class='snap_preview'><br /><p>I just returned from the Nonprofit Congress 2008 in Washington, D.C., where I presented my workshop entitled: &#8220;&#8221;How               to Turn Your Strategic Plan into Marketing Materials That Get               Results.&#8221; Participants from all across the country worked with me to implement important writing and marketing techniques.</p>
<p>Even if you weren&#8217;t there you can still benefit from my presentation! The Nonprofit Congress website is hosting my PowerPoint for all to see. I encourage you to do the exercises in your own organization. You can download it right <span style="color:#ff0000;"><strong><a href="http://www.nonprofitcongress.org/files/2008presentations/Breakout%20II%20-%20How%20To%20Turn%20Your%20Strategic%20Plan%20into%20Marketing%20Materials%20That%20Get%20Results.ppt">HERE</a>.</strong></span></p>
<p>Happy Writing!</p>
<p>Dalya Massachi</p>
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		<title>Are you on LinkedIn or Facebook?</title>
		<link>http://dalyam.wordpress.com/2008/05/04/are-you-on-linkedin-or-facebook/</link>
		<comments>http://dalyam.wordpress.com/2008/05/04/are-you-on-linkedin-or-facebook/#comments</comments>
		<pubDate>Mon, 05 May 2008 03:26:20 +0000</pubDate>
		<dc:creator>dalyam</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://dalyam.wordpress.com/?p=34</guid>
		<description><![CDATA[Do you want to build up your professional network on LinkedIn or Facebook, two of the hottest social networking websites out there? If so, connect to me! If the six degrees of separation theory rings true, let&#8217;s capitalize on it.
You can see my LinkedIn profile here, and my Facebook one here.
I look forward to hearing [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=dalyam.wordpress.com&blog=3236873&post=34&subd=dalyam&ref=&feed=1" />]]></description>
			<content:encoded><![CDATA[<div class='snap_preview'><br /><p>Do you want to build up your professional network on LinkedIn or Facebook, two of the hottest social networking websites out there? If so, connect to me! If the six degrees of separation theory rings true, let&#8217;s capitalize on it.</p>
<p>You can see my LinkedIn profile <a href="http://www.linkedin.com/myprofile?trk=hb_upphoto&amp;goback=%2Ehom">here</a>, and my Facebook one <a href="http://www.facebook.com/profile.php?id=589303712">here</a>.</p>
<p>I look forward to hearing from you soon.</p>
<p>&#8211;Dalya</p>
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		<title>Just got back from Kennesaw State University</title>
		<link>http://dalyam.wordpress.com/2008/04/28/just-got-back-from-kennesaw-state-university/</link>
		<comments>http://dalyam.wordpress.com/2008/04/28/just-got-back-from-kennesaw-state-university/#comments</comments>
		<pubDate>Mon, 28 Apr 2008 23:51:04 +0000</pubDate>
		<dc:creator>dalyam</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

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		<description><![CDATA[Last week, I had the good fortune to visit students and faculty involved in the American Humanics chapter at Kennesaw State University (near Atlanta).  I was pleased to present my workshop, &#8220;How to Write Great Grant Proposals,&#8221; to well over 50 enthusiastic students, alumni, nonprofit practitioners, and others. You can see photos of my [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=dalyam.wordpress.com&blog=3236873&post=22&subd=dalyam&ref=&feed=1" />]]></description>
			<content:encoded><![CDATA[<div class='snap_preview'><br /><p>Last week, I had the good fortune to visit students and faculty involved in the American Humanics chapter at Kennesaw State University (near Atlanta).  I was pleased to present my workshop, &#8220;How to Write Great Grant Proposals,&#8221; to well over 50 enthusiastic students, alumni, nonprofit practitioners, and others. You can see photos of my workshop right here!</p>
<p>A video recording of the workshop will soon be available on this blog&#8230;..please stay tuned.</p>
<p>If you would like to speak with me about presenting a writing workshop to your group, just let me know!</p>
<p>Happy Writing,</p>
<p>Dalya
<a href='http://dalyam.wordpress.com/2008/04/28/just-got-back-from-kennesaw-state-university/dscn0826/' title='dscn0826'><img width="150" height="112" src="http://dalyam.files.wordpress.com/2008/04/dscn0826.jpg?w=150&#038;h=112" class="attachment-thumbnail" alt="workshop participants work together" title="dscn0826" /></a>
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</p>
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		<title>Welcome to my blog!</title>
		<link>http://dalyam.wordpress.com/2008/03/21/hello-world/</link>
		<comments>http://dalyam.wordpress.com/2008/03/21/hello-world/#comments</comments>
		<pubDate>Fri, 21 Mar 2008 23:02:34 +0000</pubDate>
		<dc:creator>dalyam</dc:creator>
				<category><![CDATA[General]]></category>

		<guid isPermaLink="false"></guid>
		<description><![CDATA[

 Welcome to the world of writing for values-driven organizations: nonprofits, socially responsible businesses and government agencies, community groups, educational institutions, and anyone else working to make the world a better place for us all.
This blog will include lots of free up-to-date information, including excerpts from my forthcoming book, “Writing to Make a Difference: 25 [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=dalyam.wordpress.com&blog=3236873&post=1&subd=dalyam&ref=&feed=1" />]]></description>
			<content:encoded><![CDATA[<div class='snap_preview'><br /><div class="storycontent">
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<p><a href="http://dalyam.files.wordpress.com/2008/06/wmd_bookcover_1007_124_pixels.jpg"><img class="alignnone size-full wp-image-39" src="http://dalyam.files.wordpress.com/2008/06/wmd_bookcover_1007_124_pixels.jpg?w=124&#038;h=150" alt="Book cover" width="124" height="150" /></a> <strong>Welcome</strong> to the world of writing for values-driven organizations: nonprofits, socially responsible businesses and government agencies, community groups, educational institutions, and anyone else working to make the world a better place for us all.</p>
<p>This blog will include lots of free up-to-date information, including excerpts from my forthcoming book, “<em><strong>Writing to Make a Difference: 25 Powerful Techniques to Boost Your Community Impact</strong></em>” (available soon). You can go to the introductory webpage at:<a href="http://www.dfmassachi.net/wmd.html"> http://www.dfmassachi.net/wmd.html</a></p>
<p>If you would like to keep updated on the book’s progress please sbuscribe to the RSS feed for this blog, or sign up for my FREE e-newsletter right <a href="http://www.dfmassachi.net/Writing_for_Community_Success_Newsletter_home.html">here.</a></p>
<p>Happy Writing!</p>
<p style="text-align:right;">—Dalya F. Massachi, Founder of Writing for Community Success</p>
</div>
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